[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.jmpas.cz\/hlavni-strategie-podniku\/#Article","mainEntityOfPage":"https:\/\/www.jmpas.cz\/hlavni-strategie-podniku\/","headline":"Hlavn\u00ed strategie podniku","name":"Hlavn\u00ed strategie podniku","description":"Tam kde posl\u00e1n\u00ed a vize \u0159\u00edkaj\u00ed kam se ub\u00edr\u00e1te a jak to d\u011bl\u00e1te, tam nesm\u00ed chyb\u011bt rozhodnut\u00ed o hlavn\u00ed strategii podniku. Ti, kdo o tom opravdu do hloubky p\u0159em\u00fd\u0161l\u00ed ch\u00e1pou, \u017ee tyto v\u011bci nemohou existovat samostatn\u011b a jedna vypl\u00edv\u00e1 ze druh\u00e9. Posl\u00e1n\u00ed vytv\u00e1\u0159\u00ed vize a z t\u00e9 se rod\u00ed c\u00edle ze kter\u00fdch pak \u010derp\u00e1me na…","datePublished":"2025-03-02","dateModified":"2023-04-30","author":{"@type":"Person","@id":"https:\/\/www.jmpas.cz\/author\/#Person","name":"jmpas.cz\n","url":"https:\/\/www.jmpas.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/3c4e99fa9a9806cd5e8fd7cac6ca73ff5bbf5f3ee309e1745415eebd31482909?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c4e99fa9a9806cd5e8fd7cac6ca73ff5bbf5f3ee309e1745415eebd31482909?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"jmpas.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.jmpas.cz\/wp-content\/uploads\/img_a296829_w2123_t1507654199.jpg","url":"https:\/\/www.jmpas.cz\/wp-content\/uploads\/img_a296829_w2123_t1507654199.jpg","height":0,"width":0},"url":"https:\/\/www.jmpas.cz\/hlavni-strategie-podniku\/","about":["Business"],"wordCount":495,"articleBody":"Tam kde posl\u00e1n\u00ed a vize \u0159\u00edkaj\u00ed kam se ub\u00edr\u00e1te a jak to d\u011bl\u00e1te, tam nesm\u00ed chyb\u011bt rozhodnut\u00ed o hlavn\u00ed strategii podniku. Ti, kdo o tom opravdu do hloubky p\u0159em\u00fd\u0161l\u00ed ch\u00e1pou, \u017ee tyto v\u011bci nemohou existovat samostatn\u011b a jedna vypl\u00edv\u00e1 ze druh\u00e9. Posl\u00e1n\u00ed vytv\u00e1\u0159\u00ed vize a z t\u00e9 se rod\u00ed c\u00edle ze kter\u00fdch pak \u010derp\u00e1me na vyb\u00edr\u00e1n\u00ed vhodn\u00fdch prost\u0159edk\u016f a hled\u00e1me indik\u00e1tory, kter\u00e9 n\u00e1m ohl\u00e1s\u00ed spln\u011bn\u00ed. Hlavn\u00ed strategie n\u00e1m pak p\u0159\u00edmo \u0159\u00edk\u00e1, jak si chceme na trhu st\u00e1t a kam a jestli v\u016fbec, se chceme posouvat.Strategie \u00fatlumu – Za\u010d\u00edn\u00e1me s mo\u017enost\u00ed, kdy se aktivity firmy prudce propadli a bl\u00ed\u017e\u00edme se k bankrotu. Takov\u00fd stav, a\u010d si ho nikdo nep\u0159eje potk\u00e1 za \u017eivot snad ka\u017edou firmu, a ne v\u0161ichni se z takov\u00e9 obt\u00ed\u017en\u00e9 situace budou schopni dostat. Pokud va\u0161e firma upad\u00e1, \u010dasto se pt\u00e1te, jestli s t\u00edm chcete a m\u016f\u017eete v\u016fbec n\u011bco ud\u011blat. – Zvrat: Jestli\u017ee trh m\u00e1 sv\u016fj potenci\u00e1l, av\u0161ak podnik jako celek neprosperuje, je d\u016fle\u017eit\u00e9 zahled\u011bt se na sebe a osekat v\u0161echno a\u017e na sam\u00e9 j\u00e1dro, odkud za\u010dnete budovat s novou strategi\u00ed znovu. – Zbaven\u00ed se nepot\u0159ebn\u00e9ho: St\u00e1v\u00e1 se to p\u0159edev\u0161\u00edm velik\u00fdm podnik\u016fm, \u017ee jedna jejich \u010d\u00e1st je ztr\u00e1tov\u00e1 a t\u00e1hne tak ostatn\u00ed ke dnu. Pak se mus\u00ed nemilosrdn\u011b odstranit, zlikvidovat nebo prodat, proto\u017ee ohro\u017euje p\u0159e\u017eit\u00ed hlavn\u00edho celku, kter\u00fd to takto nezvl\u00e1d\u00e1. – Likvidace: Nejhor\u0161\u00ed mo\u017en\u00fd sc\u00e9n\u00e1\u0159, kter\u00fd kon\u010d\u00ed smaz\u00e1n\u00edm firmy z obchodn\u00edho rejst\u0159\u00edku. Pro likvidaci plat\u00ed st\u00e1tn\u00ed normy a p\u0159edpisy, av\u0161ak ve\u0161ker\u00fd majetek firmy je rozprod\u00e1n a ona zanik\u00e1.Strategie stability – Snaha udr\u017eet sou\u010dasn\u00fd stav co nejd\u00e9le neb\u00fdv\u00e1 vhodn\u00fdm \u0159e\u0161en\u00edm, proto\u017ee sv\u011bt nebude \u010dekat s v\u00e1mi, ale pob\u011b\u017e\u00ed st\u00e1le dop\u0159edu nezm\u011bn\u011bn\u00fdm tempem, anebo je\u0161t\u011b zrychl\u00ed, a\u017e pob\u011b\u017e\u00ed kolem. – Takov\u00e1 strategie se m\u016f\u017ee uplatnit jen ve velmi stabiln\u00edm prost\u0159ed\u00ed, nebo p\u0159i vytvo\u0159en\u00ed monopolu.Strategie r\u016fstu – V dynamick\u00e9m prost\u0159ed\u00ed firma roste st\u00e1le d\u00e1l a d\u00e1l a h\u00fdbe se spole\u010dn\u011b se sv\u011btem. Je to velmi perspektivn\u00ed strategie, kter\u00e1 v\u0161ak vy\u017eaduje velmi v\u00fdkonn\u00fd management a neust\u00e1l\u00fd rozvoj podniku jako celku. – Je n\u011bkolik zp\u016fsob\u016f, jak t\u00e9to strategie dlouhodob\u011b dosahovat, mus\u00ed se v\u0161ak vybrat p\u0159\u00edmo na m\u00edru toho kter\u00e9ho podniku, jeliko\u017e ka\u017ed\u00fd m\u00e1 sv\u00e1 specifika v rozvoji a r\u016fstu, kter\u00e1 je schopen ust\u00e1t.Kombinovan\u00e9 strategie – Tyto pak vyu\u017e\u00edvaj\u00ed od v\u0161eho n\u011bco a reaguj\u00ed pru\u017en\u011b na situaci na trhu a o\u010dek\u00e1van\u00fd v\u00fdvoj                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (14 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Hlavn\u00ed strategie podniku","item":"https:\/\/www.jmpas.cz\/hlavni-strategie-podniku\/#breadcrumbitem"}]}]